Thank You...
For Agreeing to Take This Short
Lead Generation & Acquisition
10-Question Survey
Lead Generation and Acquisition Survey
First Name
*
Last Name
*
Email
*
1. What is your primary goal when acquiring leads?
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A) Increasing overall sales
B) Building a customer database
C) Improving brand awareness
D) Other
2. How do you primarily generate leads for your business?
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A) Digital advertising (e.g., PPC, social media ads)
B) Content marketing (e.g., blogs, eBooks, webinars)
C) Email marketing
D) Cold calling/outreach
E) Purchasing leads from a provider
F) Other
3. What is your biggest challenge in generating high-quality leads? (Please select all that apply)
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A) Identifying the target audience
B) Creating engaging content
C) Converting leads into customers
D) Finding reliable lead sources
E) Budget constraints
4. Have you purchased leads in the past?
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Yes
No
5. If you have purchased leads, which platforms or services have you used? (Please select all that apply)
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A) Online lead marketplaces
B) Industry-specific lead providers
C) Data brokers
D) Social media platforms
E) I have not purchased leads
6. How satisfied were you with the quality of the leads you purchased?
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A) Very satisfied
B) Somewhat satisfied
C) Neutral
D) Somewhat dissatisfied
E) Very dissatisfied
7. What percentage of purchased leads convert into customers?
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A) Less than 10%
B) 10% - 25%
C) 26% - 50%
D) More than 50%
E) I don't know
8. Do you feel that purchasing leads is cost-effective for your business?
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Yes
No
9. What features are most important to you when purchasing leads? (Please select all that apply)
A) Lead freshness (how recently they were generated)
B) Lead exclusivity (not shared with competitors)
C) Detailed lead information (e.g., demographics, interests)
D) Lead qualification level (e.g., interested prospects, decision-makers)
E) Cost
10. Would you be interested in a service that provides real-time, exclusive leads tailored to your business needs?
Yes
No
Maybe
Brian Kelly
Lead Gen & Automation Expert
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